Outsource Telemarketing Services to Keep Business Intact during Covid-19 Outbreak
As the Coronavirus pandemic is constantly pushing countries into lockdown, massive business transformations are taking place. However, it is normal for businesses to fluctuate between ups and downs. Mostly, B2B companies have financial contingency plans to deal with such economic downturns but how does a company stay afloat when the entire world has come to a standstill and businesses are unable to conduct typical day to day operations?
COVID-19 pandemic has deeply affected our lives and finances by closing businesses throughout the world. There are a lot of things to take in and adjust to. Moreover, many businesses are still unsure of the after-effects of this pandemic. The vital question is, do you need to risk many lives to save your businesses? No, it doesn’t have to be so draconian albeit your business has to change the way it approaches potential customers and fulfil their needs. These days, the challenge is not about technology, the challenge is the regulations in which operations work and, in case something goes wrong then who’s going to take the responsibility? From employee safety to work from home data security, business continuity, and to gain financial resilience, businesses need to follow a clear operational plan for working collaboratively with their customer support outsourcing providers. And it is not an easy task to handle all these things. So, what action should your business consider to keep in touch with the customers when everything is shut down?
Stay Visible and Proactive
Going off the radar would be the worst thing you can do during the outbreak. Understand the intensity of the situation and what if your prospects are not likely to remember you when everything is over? You have to be in contact with existing customers and the potential ones by being clear in your message. A quick call to resolve the issue in less Average Handling Time, a precise message or an email to check upon to make them feel heard can make wonders. Staying on the top via online channels, inbound marketing, and giving credible customer support is important because it will ensure that you will have an audience to work with once things go back to normal. Keep selling! Remember, your target market is spending more time online and over their phones, which you can use to your advantage. Furthermore, even if this is just the beginning of your business or you are keen to reach more customers in less time, then Outsource Telemarketing Services is the right choice to go for. This is a great time when people will listen to learn about your products while not being in a rush.
Focus on Customer Retention
We’re not going to tell you about generating new leads as we’re fully aware of how potential B2B buyers have become more cautious and less confident in making investments. So, it is better to shift your priorities by taking care of your existing customers more, Winning the potential prospects will be a bonus. At this point, your goal should be to show your support. Offering small things, such as a free consultation or a collaboration, will add more credibility to your business. In this case, customer support outsourcing can be a great plan to implement as your customers may appreciate being supported in this time of need. And, this gesture will give a boost to future sales growth.
Prepare for a long-term goal
Since we cannot expect conditions to improve much in the next couple of months, think about how you can address inevitable supply-chain disruptions. Keep track of all the alternatives, including suppliers that could compensate for shipment delays with your current suppliers, the state of freight networks, spikes in demand, etc. Make sure that you warn your existing customers about any delays in shipments. Moreover, explore the regions that show demand for your product or service.
Countries and economies have gone through and are still trying to recover from many shocks this year. Each time, they emerged with more knowledge and experienced one more crisis beginning to occur. So, our final advice is to stay focused on:
a. Your human connections and customer support.
b. Your ability to work with outsourcing staff to exchange insights with colleagues and client.
c. Helping the customers stand their ground.
This will help you make it through the toughest times now and will allow you to rise when the time to rebuild and recover comes. With enough discipline, flexibility and strong customer support outsourcing, you’re guaranteed to keep your sales intact for the future and ready for a boost in revenue. Therefore, it is essential to outsource telemarketing services that are productive, energetic while taking preventive measures in these times.
We at Zrima offer a proactive approach to contact customers and make them feel heard without any chaos. Our support teams are working remotely and energetically while we are constantly in touch with them to observe the work progress.